Are you marketing for metrics or getting real business growth from your digital communications efforts? How do you structure a digital marketing plan that will result in real business growth and not break the bank? Revmade CEO Krystle Kopacz explores the range of options business leaders have to promote their businesses and offers helpful frameworks for structuring marketing plans to meet real business objectives.
- Gain an understanding of the spectrum of digital marketing options
- Understand how to choose specific marketing options for your target audience and business goals
- Build knowledge on emerging digital marketing capabilities, including content marketing, data acquisition and lead nurturing
Format: On-demand Webinar
Level: Credentialing professional focused on strategy
Duration: Approximately 1 hour, including time for Q&A
Member price: $90
Non-member price: $135
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*Note: This on-demand webinar is pre-recorded and available for unlimited viewings for a 30-calendar day period, beginning the date of purchase. You will be able to immediately access the recording, and access instructions will be provided in your automated purchase confirmation. If you choose to pay by check, access will not be granted until the check payment has been received and deposited.
Krystle Kopacz, Revmade
Krystle Kopacz founded Revmade in 2016 to help companies transition marketing and advertising efforts away from interruption and toward high value interactions with prospects and customers. Based in Washington, DC, Revmade embeds with marketing teams to build digital media platforms and editorial strategies for brands, associations and publishers. For six years prior to Revmade Krystle led Atlantic Media’s B2B divisions, which have become known as best-in-business examples of digital audience and revenue growth. Kopacz also teaches graduate-level Digital Marketing at American University in Washington, DC.