WEB20: Value of Certification: A Cross-Organizational Study

On-demand Webinar



Since 2016, the ICE External Stakeholders Task Force has been working to identify ways to demonstrate value of credentials to your various stakeholders. After building on the extensive work done by ICE and member organizations, the task force provided the opportunity to multiple organizations to join together, assisted by a contracted market research consultant, and conduct research on the value of their credentials in the market. This survey was done to investigate the following goals, among others:

  • Why candidates seek a certification program;
  • How does a program meet the needs of its stakeholders;
  • How might certificant views help inform future marketing efforts

Hear the results of this first-ever ICE driven, multi-organization study on credentialing value, as well as insight on how to participate in continued ongoing efforts by this task force. 

Format: On-demand Webinar 
Audience: All levels of credentialing professionals

Duration: Approximately 1 hour, including time for Q&A


Member price: Free
Non-member price: $135

Application Process

    Read below for additional information regarding each step of the application process.

    Educational Opportunities

    Educational Opportunities

    ICE and IAS offer live workshops annually to assist applicants interested in dual accreditation.  For further information on upcoming events, visit the workshop link above or send an inquiry to

    Review Standard & Internal Audit

      Conduct Internal Audit

        • The Organization, or Personnel Certification body (PCB) should conduct and internal audit based on ISO/IEC 17024 Standards prior to or at the same time as preparing the application. Access the Internal Audit Guidance Document.

        Complete Online Application

          • Notification of intent to apply is done by starting an application online through ICE's application portal.
            • If an NCCA application is already available in the online system (i.e. it was submitted for accreditation or reaccreditation since 2013), you can start an application for accreditation to ISO/IEC 17024. 
              • Please note: When starting your ISO/IEC 17024 application, you must enter exactly the same name and designation as was entered for your NCCA accreditation application. This will allow the information from the NCCA application to be copied over to the ISO/IEC 17024 application where the requirements overlap. You may refer back to your NCCA applications through the "Applications" tab in the online portal or contact ICE staff for assistance. 
                • Use the guidance and suggested documentation to assist you as you provide narrative responses and evidence to demonstrate compliance to each clause of the Standard.
                  • Submit your application and application fee once your application is thoroughly documented and complete.

                  ICE and IAS Desk Review

                    • A team of expert reviewers from ICE and IAS will conduct the desk review.
                      • Applicants will have the opportunity to respond to desk review inquiries. Upon submitting a satisfactory response, the onsite audit will be scheduled.

                      Onsite Audit

                        • IAS will contact the PCB schedule onsite two day audit, using team consisting of one IAS and one ICE auditor when possible. Names of auditors will be shared with the PCB so that any concerns or potential conflicts of interest may be addressed.
                          • Findings will be submitted in a report with comments, concerns, and corrective actions. This report will also reside in the online system for future reference.

                          Response to Concerns and Corrective Actions

                          • Responses will be submitted to IAS but should also be captured in the online system, along with timeline for implementation. 

                          • The application can then be completed successfully, but the conferral of accreditation will happen through IAS once the responses to all concerns and CARs are satisfactory.


                            • IAS will issue a certificate with both logos and ICE will update our database accordingly.
                              • ICE will update our online directory to reflect new accreditation and link to IAS.
                                • IAS will schedule the one year audit and handle dues invoices. The one year audit will be performed using remote-surveillance assessment rather than an onsite visit. This will require PCB completion of a simple questionnaire/checklist completed by the PCB and submission of several reference documents.
                                  • Accreditation is granted for five years. After the initial onsite audit, a remote assessment will be completed one year after accreditation is granted, and an onsite visit every two years after the remote assessment.

                                  Application Resources

                                  ICE has created and gathered a number of free and purchasable resources to support applicants applying for accreditation to ISO/IEC 17024.

                                  ICE's Consultant/Industry Partner Directory

                                  • Search under Certification Administration/Management for expertise in “Certification Accreditation Preparation or Standards Compliance"
                                  • ICE's searchable directory can connect you to providers of services and products as you:
                                    • create your program to align with the ISO/IEC 17024 Standards,
                                    • make updates to your program as it grows and expands,
                                    • prepare to apply for accreditation,
                                    • and more!

                                  Quality Management Systems:

                                  NCCA and ISO Comparison and Resources for internal audit:

                                  IAS Guidance documents:

                                      Login to view purchase options

                                      *Note: This on-demand webinar is pre-recorded and available for unlimited viewings for a 30-calendar day period, beginning the date of purchase. You will be able to immediately access the recording, and access instructions will be provided in your automated purchase confirmation. If you choose to pay by check, access will not be granted until the check payment has been received and deposited.

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                                      Kevin Bradley, PhD, Human Resources Research Organization (HumRRO)

                                      Kevin has spent over 15 years managing assessment design, development, and administration projects. Throughout his career, he has worked with associations, licensing boards, admissions testing services, and government agencies to evaluate and enhance their testing and assessment programs. He has served on multiple committees for the Institute for Credentialing Excellence, including the Nominating Committee, the Research and Development Committee, and the Government Affairs Committee.

                                      He holds a Ph.D. in Industrial/Organizational Psychology from Virginia Tech, and an M.S. in I/O Psychology from Rensselaer Polytechnic Institute.

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                                      Stephanie Dille, MBA, Meazure Learning

                                      Stephanie is an accomplished marketing and testing professional with over 30 years of experience in testing, leading marketing and product teams. Her key areas of expertise include developing strategic marketing plans, B2B technology marketing, building global marketing teams, branding, new market development, product management, acquisition, communications, and consultative marketing for clients. She has been a frequent speaker and active committee volunteer with ICE and currently Chairs the External Stakeholders Working Group and is a member of the 2020 ICE Program Committee.

                                      Stephanie is Chief Marketing Office at Measure Learning, the parent company of Yardstick Assessment Strategies and ProctorU. Measure Learning is a full-service testing solutions company for academic, professional, and life long learners and the first full service testing provider with an online delivery model.

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                                      Rory E McCorkle, PhD, MBA, CAE, PMP, SPHR, NPDP, PSI Services

                                      Rory has extensive experience managing and consulting for credentialing programs, specializing in the strategic organization of these programs. During his career, Rory has worked with over 800 credentialing organizations and educational institutions, including well-known licensure programs and globally renowned certifications.

                                      Previous to PSI, Rory served as the President of International Credentialing Associates (ICA). He also worked at IEEE, the Project Management Institute (PMI), and Prometric in various roles. Rory is very involved in the certification community, with volunteer role at ATP, ICE, ITCC, PTC, and ANSI. Past roles of note include chairing the ATP Innovations in Testing Conference, chairing the Education and External Stakeholders Committees for ICE, serving as the President of the PTC, and chairing the security committees for ATP and ITCC. He serves on several Boards of Directors around the testing industry. Rory is also the recipient of the 2019 ICE Credentialing Industry Leadership Award.

                                      Rory received his PhD in Organizational Leadership from The Chicago School of Professional Psychology, as well as his MBA from Drexel University’s College of Business. 

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                                      James Stobinski, PhD, Competency & Credentialing Institute

                                      James is the CEO of CCI which administers certification programs for nurses in the surgical setting. He holds a diploma of nursing from the Toledo Hospital School of Nursing and a BSN and MSN from East Carolina University. He earned his PhD in International Health Research from Touro University International in 2011 for a study of competency and skill acquisition in perioperative nurses. Dr. Stobinski serves as adjunct faculty at Nova Southeastern University and Wilkes University and maintains a research agenda centered on nursing workforce issues.  He has spoken extensively at the national level on nursing professional development issues.




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