WEB18 A Standards Based Approach to Offering Credentialing and Education Programs


The separation of credentialing and educational programs avoids conflicts of interest and maintains the integrity of the exam, but organizations can offer both and still be in compliance with accreditation requirements.

Learn examples of types of education and training activities a credentialing body can offer - beyond their certification exam or certificate program. Understand what structural and governance separation is needed in order to ensure compliance with NCCA standards.

Learning Objectives

  • Identify the types of education and training activities appropriate for credentialing bodies in the context of both certification and certificate programs.
  • Describe firewalls and governance issues that must be in place for certification programs to be successful, and discuss these protections and issues around marketing necessary for NCCA compliance.

Format: On-demand Webinar (c) 2018
Audience: All levels of credentialing professionals

Duration: Approximately 1 hour, including time for Q&A


Member price: $55
Non-member price: $75

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*Note: This on-demand webinar is pre-recorded and available for unlimited viewings for a 30-calendar day period, beginning the date of purchase. You will be able to immediately access the recording, and access instructions will be provided in your automated purchase confirmation. If you choose to pay by check, access will not be granted until the check payment has been received and deposited.


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Shannon Carter, EdD, CAE , Scrum Alliance
Shannon Carter is currently the Vice President of Education for the Scrum Alliance, where she directs the education and credentialing activities for the world’s largest organization of Scrum and Agile management practitioners. She sits on the CAE Commission, ICE Board of Directors, and Association for Talent Development Certification Institute (ATD-CI) Board of Directors. In addition to her professional roles, Carter consults with organizations interested in developing innovative approaches to learning and assessment. 




Janice Moore, SeaCrest Consulting
Janice is the co-founder of SeaCrest Consulting. She has 18 years of experience in the certification industry, including her previous role with ICE and the NCCA. In her role at SeaCrest she serves as a strategic partner for organizations seeking to develop new credentials, improve existing programs, and achieve accreditation. 

After working with clients across dozens of industries to develop their certification programs and helping clients submit more than 180 successful accreditation applications, Janice firmly believes that accreditation standards are an effective framework for improvement. 

In addition to volunteering throughout her community, Janice remains committed to the certification industry through a number of volunteer activities. She often presents at industry conferences (including ICE and ASAE), has participated on numerous ICE committees, and currently serves on the ICE Board of Directors and ICE Accreditation Services Council.