WEB18 Quality Assurance: An Inside Look

On-demand Webinar 


Quality assurance and improvement are essential steps in the ongoing, successful management of credentialing programs. This webinar will present a framework for QA and QI through an example of how an accredited organization successfully implemented a QA and QI project and embraced changes to include: engaging staff in capturing opportunities for corrective and preventive actions; conducting internal and external audits; understanding the purpose of the Management Review Team; and treating your Quality Manual as your organizational guidebook.

Each of the presented pieces of the framework  include a real life organizational example that can be adapted to implement in your own organizations

Format: On-demand Webinar 
Audience: All levels of credentialing professionals

Duration: Approximately 1 hour, including time for Q&A


Member price: $55
Non-member price: $75

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* Note: This on-demand webinar is pre-recorded and available for unlimited viewings for a 30-calendar day period, beginning the date of purchase. You will be able to immediately access the recording, and access instructions will be provided in your automated purchase confirmation. If you choose to pay by check, access will not be granted until the check payment has been received and deposited.




Johnna Gueorguieva, PhD, CAE, Dental Assisting National Board, Inc. 
Dr. Gueorguieva is the Chief Credentialing and Research Officer for the Dental Assisting National Board, Inc. and has over 17 years’ experience managing and overseeing credentialing exams. She earned her Ph.D. in Educational Psychology with a focus on Measurement, Evaluation, Statistics and Assessment from the University of Illinois at Chicago.

In 2014, DANB was selected to participate in the ICE/International Accreditation Services (IAS) ISO 17024 Accreditation pilot. Johnna, in her role as DANB’s accreditation lead, led a staff team to prepare for and earn IAS accreditation to the ISO 17024:2012 standards for two of its certification programs, which were granted accreditation in 2015. These two programs have also maintained NCCA accreditation for over 35 years.

In addition to her role as DANB’s staff psychometrician and accreditation lead, Johnna also oversees the Recertification, Professional Conduct, Intellectual Property, Document Review, Client Services and Government Relations departments at DANB.

In 2007, she co-authored the chapter on “Establishing Credentialing Policies and Procedures” in the Institute for Credentialing Excellence’s The ICE Handbook:  A Guide to Certification. Johnna has been a volunteer on ICE committees since 2007 and she currently serves as the ICE Board Secretary-Treasurer.

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Cynthia Allen, SeaCrest 
Cynthia co-founded SeaCrest in 2006 with partner, Janice Moore. Utilizing more than 16 years of experience in certification program development and maintenance, accreditation, project management, and marketing/communications, she provides strategic guidance to organizations seeking ways to improve their programs and communicate better with stakeholders. She supports SeaCrest’s overall belief that certification programs, no matter the size or scope, can make a positive impact.

Cynthia’s focus at SeaCrest is to build relationships with clients, serve as a strategic partner to volunteer and staff leaders, and provide experienced project management. As an active member of the credentialing community, she believes in sharing knowledge and experience to build a stronger and connected credentialing community. Cynthia is a long-time member and volunteer of the Institute for Credentialing Excellence (ICE), currently serves on the Board of Directors of the Certification Network Group (CNG), and has shared her experience through speaking engagements at conferences and webinars hosted by ICE, the American Board of Nursing Specialties (ABNS), and the American Society of Association Executives (ASAE).

Cynthia studied marketing and communications at Virginia Tech and earned a Master’s degree in journalism at New York University. She is a fierce fan of the Virginia Tech Hokies and enjoys spending time with her husband and two children (also loyal Hokies fans). While she may live inside the DC Beltway, collaboration and teamwork with clients and staff are essential to her working style and to delivering top-notch results.


Janice Moore, SeaCrest
Janice co-founded SeaCrest Consulting with Cynthia Allen in 2006 to serve as a resource for organizations seeking to build, improve, and grow certification programs. She has 20 years of experience in the certification industry, including her previous role with the ICE and NCCA.

After working with clients across dozens of industries to develop their certification programs, Janice firmly believes that accreditation standards are an effective framework for quality improvement. Her understanding of the NCCA, ANSI, and ABSNC accreditation processes is evident in the more than 200 successful accreditation applications submitted by SeaCrest.    

Janice currently serves on the ICE Board of Directors and ICE Accreditation Services Council.