Branding
Institute for Credentialing Excellence

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Positioning I.C.E. for the Future

Advancing credentialing through education and accreditation.

The Institute for Credentialing Excellence (I.C.E.) provides a supportive learning and networking community for credentialing professionals and organizations. In addition to membership, I.C.E. offers pathways for certification and certificate programs to earn accreditation.

I.C.E. refreshed our brand to represent the evolving needs of the credentialing community, and to create clarity in the marketplace. This initiative aligns I.C.E. offerings with a new, fresh brand.

You also will see new messaging that highlights I.C.E.’s unique value and connects with key stakeholders of the credentialing community. In 2021, I.C.E. will continue to implement our new brand, making updates to resources, publications, and the website. 

I.C.E. would like to thank our Branding Advisory Groupfor all of their guidance and thought leadership. We also want to acknowledge our branding agency, Mekanic, for all of their time and hard work assisting I.C.E. transform our brand.

Take a look at the below video to see how our brand has transformed!

 

 

ICE Brand Family

I.C.E. Website Training

Learn How to Navigate the New I.C.E. Website

Watch this 20 minute video that will guide you through the new I.C.E. Website and go over how to navigate from the user perspective.