Institute for Credentialing Excellence

The Value of Credentialing

Articulating the value of your credentialing program to various stakeholders audiences can be challenging. I.C.E. developed these Values statements to create standardized and robust language when speaking about the value of certification and assessment-based certificate programs.

Value of Certification

Value of Certification Statement

Value of Certificate Programs

Value of Assessment-Based Certificate Programs Statement

Value of Accreditation

Value of Accreditation Statement

Tips on How You Can Use the Statements

Copy and paste this language in your communications (website, email messaging, candidate messaging, etc.). Credit I.C.E. whenever possible.

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Post on your website

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Distribute to your Board Members


Include in your value proposition literature for current certificants/certifcate-holders or applicant population


Include in your value statements for public oriented stakeholder audiences

Additional Resources

  • Value of Certification Study: Results from a research study on certificant’s perspective of the value of their certification. Produced in 2019 from a collaboration between I.C.E.’s External Stakeholder Working Group and research firm HUMRRO.