Institute for Credentialing Excellence

The Value of Credentialing

Articulating the value of your credentialing program to various stakeholders audiences can be challenging. I.C.E. developed these Values statements to create standardized and robust language when speaking about the value of certification and assessment-based certificate programs.

Value of Certification

For Credentialing Organizations, Professional Societies, Individual
Professionals, the General Public, Employers, and Regulatory Agencies

Value of Certificate Programs

For Credentialing Organizations, Professional Societies,
Individual Professionals, Training Organizations, and the General Public

Value of Accreditation

For Credentialing Organizations, Employers, Individual
Professionals, the General Public, and Regulatory Agencies

Tips on How You Can Use the Statements

Copy and paste this language in your communications (website, email messaging, candidate messaging, etc.). Credit I.C.E. whenever possible.

"As Community Outreach at ASAP-New York Certification Board, I use the I.C.E. certification value statement in my stakeholder presentations ALL THE TIME - for example, see our webinar co-produced with the NYS state agency for addiction supports,” - Ruth Riddick, CARC-RCP

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Post on your website

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Distribute to your Board Members


Include in your value proposition literature for current certificants/certifcate-holders or applicant population


Include in your value statements for public oriented stakeholder audiences


Additional Resources

  • Value of Certification Study: Results from a research study on certificant’s perspective of the value of their certification. Produced in 2019 from a collaboration between I.C.E.’s External Stakeholder Working Group and research firm HUMRRO.