Excella AI
Institute for Credentialing Excellence

About Excella AI

What is Excella AI?

Excella AI is I.C.E.’s new AI‑powered assistant, trained entirely on I.C.E.’s public content. Excella AI is designed to help you find the resources you need, providing instant, reliable answers to questions related to credentialing best practices, membership, accreditation, and events—24/7.

What Should Excella AI Be Used For?

Excella AI is trained on I.C.E.’s public content and should be used as the first stop for customer service questions. It is best suited for providing quick, reliable answers about I.C.E. programs, credentialing, accreditation, membership, events, and other general information supported by official I.C.E. resources.

What Should Excella AI Not Be Used For?

Excella AI should not be used to interpret accreditation standards, answer questions about an individual’s applications or programs, provide consulting services, or deliver custom products or services. Its role is to answer general questions and direct users to the most relevant I.C.E. resources and information. The I.C.E. team has access to the questions you ask, so you should not include confidential information about your program or organization.

How Should I Ask Excella AI Questions?

The more specific your question, the more accurate and useful Excella AI’s response will be. For example, asking “Which NCCA standards discuss AI tools?” will produce a more helpful answer than simply entering “NCCA standards.”

Tips for Best Results

  • Be specific – include program names, standards, or topics
  • Ask complete questions instead of keywords
  • Ask questions one at a time or break complex questions into smaller parts
How Can Excella AI Guide Decision Making?

Excella AI can draw from a wealth of I.C.E. resources, including Credentialing Insights articles, published research and white papers, guidance documents, and educational publications and recordings. You can ask questions such as, “How can I grow my program internationally?” or “What AI tools should I be using, and how should I use them?” to receive a summary of guidance based on relevant I.C.E. resources.

When should I contact I.C.E. staff instead of using Excella AI?

You should contact I.C.E. staff for:

  • Questions about your specific accreditation or application status
  • Interpretation of accreditation standards
  • Requests for consulting or tailored guidance
  • Issues requiring confidential or sensitive information
Sample Prompts:
  • Where can I find the NCCA Standards?
  • How do I apply for NCCA accreditation?
  • What experience do I need to sit for the ICE-CCP?
  • Where is the 2026 I.C.E. Exchange taking place and when does registration open?
  • I need a presentation showing why it’s important that our program is NCCA accredited.
  • What are the best I.C.E. resources to use for onboarding staff members?